India has long been at the forefront of the
global business process outsourcing industry, especially its large computer
science graduates and its British influence culture. Over the past decade, they
have quickly developed skills related to the creation of large-scale production
capacity by millions of certified professionals each year. They have become the
global benchmark for providing virtually all types of ITO services and business
process outsourcing worldwide like Outsource
to the Philippines.
According to reports, the total market is
estimated to be about $70 billion, and the Indian company is responsible for
about $50 billion. This is about 70%. According to Gartner Research, these
companies "TWITCH" (7 families: Tata, Wipro, Infosys, TCS, Cognizant
and HCL) account for only 36% of the US IT services market. UU and 51% of the
European market, they are really big players, according to Gartner, they
eventually become the biggest competitors of IBM and EDS.
Regardless of these giants, there are still 250
other small businesses in India that generate hundreds of millions of dollars a
year, making it the richest treasury company in the world. This means that even
if they compete more strongly with destinations and companies in other
countries, they can simply buy the market. Especially in the current era when
money is king. This is our reason
See the Indian company develop in all markets
where the return on investment is reasonable. Through local market routes such
as Brazil or Poland, or as a nearshore platform for markets such as the US and
Europe.
Obviously, these Indian companies are the whales
of the sea in the business process outsourcing industry, ready to devour small
fish from other markets around the world. They are economically like fish
compared to the whales of wealthy Indian competitors. So what can these
companies do to meet the challenge?
Beat the whale
Some corporate groups, such as those in Brazil,
have adopted a cooperative approach called the “Whale Strategy”. In the early
1970s, Walt Disney released an animated film called Fantasia, considered one of
his first masterpieces. In one of the scenes, behind a huge hungry whale is a
large group of fish, hiding under a huge rock, where they are still trapped,
and the hungry whale waits patiently for its main route.
It is at this point that one of the smartest fish
believes that hungry whales are considered whales if they come out of the big
stones of the whale breeding grounds. Acting on another whale.
In Brazil, the spirit of cooperation is stronger,
and many companies have created several different consortia to build “whales”
to achieve greater critical mass, combine different competitive advantages and
capabilities, and exercise greater financial impact. Create a common interest
that transcends your own interests to maintain the dedication and strength of
everyone. In this case, the increased demand for relevant international
participants plays a more important role for all companies: if they are alone,
they may not survive in the first year.
However, in the Philippines, more and more US
companies and other multinational companies are shifting their operations from
India to some Southeast Asian business process outsourcing competitors: the
Philippines. While India is becoming a bigger part, the Philippines is rapidly
surpassing business process outsourcing giants because of its significant
benefits: improved infrastructure, customer service-oriented workforce, deep
admiration, understanding and effective market practices Outsource to the Philippines. English and American. Culture
Philippines not only has the right to choose, but also uses India's weakness as
an asset. This is the main reason why he can't match the whales.
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